VP NA Sales East, Similarweb
“Following our last round of hires, we are now at the size we need to be. Thank you for helping us get there.”
Case study · Similarweb
Scaling Similarweb's sales team through growth and IPO
Similarweb, a digital-intelligence platform, built out its North America go-to-market team with SecureVision from growth stage through its IPO.
Client
U.S. offices
3
New York and San Francisco; HQ in Tel Aviv
- Product
- Digital-intelligence platform for web and app traffic data
- Internal recruiting team
- In-house talent acquisition team, alongside SecureVision
Why go-to-market hiring fell behind at Similarweb
Similarweb was in hyper-growth, and its internal talent acquisition team didn’t have the bandwidth to absorb the rapid expansion of headcount targets. Open go-to-market headcount had piled up across North America.
How we worked with Similarweb
An audit of who actually succeeded
SecureVision reviewed the backgrounds of Similarweb’s recent U.S. sales hires and showed the hiring team that the job requirements didn’t match the people they actually hired.
Embedded inside Similarweb’s systems
SecureVision worked on a Similarweb email address and inside their ATS, with a weekly strategy meeting and written progress updates.
A faster interview process
SecureVision worked with Similarweb’s enterprise sales leadership to tighten the interview flow while keeping a strong candidate experience.
Outbound sourcing in a tight market
SecureVision leaned on outbound sourcing and its own network to reach candidates who were not applying, which is how the SDR Manager hire was made.
Roles supported
Hires ran from SDR leadership to enterprise sales.
- Enterprise Account Executive / Account Executive
- Customer Success Manager
- Account Executive
- Strategy Consultant
- Enterprise Sales Manager
- Account Executive
- SDR Manager
The result
Similarweb partnered with SecureVision in the years leading up to their IPO to achieve significant headcount growth.
You can read how we hire sales teams on our sales recruiting page, and see more engagements in our case studies.